Movie theaters in small town are different. We get one movie a week, maybe one every two week. The theater is an older theater redone where a screen in behind the curtain. I haven't seen a small town yet use their theater for plays and movies, but looking at the movie screen, I think they could.
Minus waiting for the movie I want and having to check the newspaper each week to see if its in - I love our little theater. It's nothing fancy. There's no super awesome seats, no screen mile wide and as high as can be, no dinner or alcohol... But it's personable. It's personal. So I try to support the local theater over the larger town ones. If I miss the movie at my theater, I'm trying to support another small one instead.
So when you pass a small town theater, that only has one movie posted. Don't pity us or think less. Maybe instead, stop in. You might also enjoy only paying $4 for something you would have paid $7+ elsewhere. :)

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